Invordy

Amazon EU

Amazon's European stores add EU product safety details, such as the manufacturer's contact and an EU responsible person.

What Amazon EU checks

  • Title up to 75 characters
  • Description required, 50 characters or more recommended
  • Main photo required, 7 or more recommended
  • SKU required
  • Amazon product type required
  • Brand required
  • Barcode (UPC/EAN) required
  • Barcodes must have a valid check digit
  • Manufacturer required
  • Bullet points required
  • Condition required
  • Price required
  • Quantity required
  • Country of origin required
  • Batteries required
  • Dangerous goods required
  • Manufacturer contact (GPSR) required
  • EU responsible person required
  • Gender required when it applies
  • Age group required when it applies
  • Part number (MPN) recommended
  • Color required when it applies
  • Size required when it applies
  • More images required when it applies

Good to know

  • Titles are 75 characters at most (media 200). Put the brand and the variation that matters first; the rest goes in the 125-character Item highlights. Leave out ! $ ? _ { } ^ and do not use a word more than twice.
  • Write the title, bullets and description in the store's language.
  • Since 13 Dec 2024 non-food sellers in EU stores must show product safety (GPSR) details.
  • Manuals and safety documents must be links Amazon accepts; Google Drive and Dropbox links are not.

Ready file: Amazon flat file (tab-separated)

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